THE EQYALIZERS PROJECT

Our Target Audience …

As an nonprofit organization we are focusing especially on ordinary young people 18–30 y.o., beyond age or gender, who are willing to change the world on a minimum price!

In our target group we want to include our citizens, and community members, activists, and the local public/city council as we are ready to help us take some actions. With the additional help of the city council, bike shops, athletic shops and environmental organizations who may support and share our project we will be able to organize tours through the city streets/mountains, educational events-programs with activities, speeches by professionals cyclers and even provide free bicycles .

Who will be attached to our project?

➔Young adults such as university students who are using the community means of transportations and they are looking for a greener and more healthier solution to their transportation.

➔Amateur bikers who are using their bicycles as a hobby, can also use them as a mean of transportation at their working place or generally.

➔Nature lovers and activists, that are font of a more greener town and environment can also participate and help us in this campaign against pollution

➔Social Media influencers, who may share this project with us can also, share it with their followers and fans and attract more people to the project

➔Professional bikers and athletes, can help us promote the sport of cycling while also helping our campaign.

The Interview…

Unfortunately due to Covid-19 pandemic we weren’t able to interview our audience face to face so our interview took place via Zoom. In order to gather information we chose a qualitative research and we split it in two parts: In the first part we had more general questions regarding to the personality of each individual who wants to participate with us and in the second part we had more deeper questions.

Our Questions…

These are some of the questions we asked our audience regarding their personality:

➔Name?

➔Age?

➔Gender?

➔How deeply and in which way are they connected with the environment?

These are some of the questions regarding the second part with more personal questions:

➔How deeply they are connected with cycling?

➔Why did they choose cycling as a hobby and/or as a profession?

➔Do they consider that their city streets are capable of helping them cycling with safe(street safety)?

➔Are they willing to use their bicycles daily instead of using their cars and means of transportation?

➔Do they consider talking to other people to share our project and values of our campaign.

Our team: Constantinos Christodoulides ,Dimitris Margaritis❤