Social Innovation Venture…

In the current semester, in the “Dare to Challenge Project’’ with our professor Ms Betty Tsakarestou we were asked to create a project about something we really care about and we want to invenst in it.

As “The Equalizers” we are a non-profit organisation whose main attention…

This year’s start-up lab, from AD&PRLAB’s with Antenna music has been a wonderful and exciting journey of creating innovative ideas. They gave us the challenge of creating/forming our own start-up regarding the field of music, audio, radio, etc. …

The campaign of Netflix included a spot that would appear in YouTube videos and in Television. The worldwide known company has as a main goal to promote the Greek industry of cinema worldwide and intruduce the Greeks to an online affordable library of cinema.

The Dmsquarred team reacted and was organized quickly. The spot was directed and moderated in a week. All the members of the team made a plan and discussed ideas to make up the best solution. The main point was to show the Greek promotion that this project would bring in the industry of cinema.

In Conlusion, the campaign of Netflix aimed to promote Greece and show the Greeks the plethora of movies that the worldwide industry of cinema could bring.

Betty Tsakarestou

Konstantinos Paraskevopoulos

ZENIA BARRY

StaceyP

One of the first projects that (DM)² dealt with in the context of the ad discovery and creativity lab concerned the Cannes Lions winning Campaign.
The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields…

Our agency’s name derives from a 2 terms’ synthesis giving the chance of faithful representation of the services and values, which relate immediately with the advertising task we are called to accomplish. …

Our Target Audience …

As an nonprofit organization we are focusing especially on ordinary young people 18–30 y.o., beyond age or gender, who are willing to change the world on a minimum price!

In our target group we want to include our citizens, and community members, activists, and the local…

ZENIA BARRY

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